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This web site mortonconsultancy.co.uk has the following in the homepage, "You want it to be." Our analyzers noticed that the webpage also stated " Give you the Lifestyle to which you aspire." The Website also said " Peter Morton uses his wide ranging experience of business to produce business plans which will meet the requirements of any funder. He will as a part of the planning process go though a reality checking exercise with the client to confirm the viability of the proposition thereby saving time and money and avoiding any potential problems. We specialise in the following services." The website's header had Business Plan as the most important optimized keyword. It is followed by Book Keeping, Start your own business, and small business finance which isn't as highly ranked as Business Plan. The next words mortonconsultancy.co.uk used was bookkeeping. accounts was included but might not be understood by search crawlers.